There has been many discussions on mobile video around the blogosphere, most simply asking why anyone would want such a service. Personally, I can envision a video service on a cell phone even though I wouldn’t be using it.
Anyway, Cingular seems to have announced that it will be offering made for mobile versions of some popular TV shows on Cingular Video.
My issue with this scenario is that you need to be a Cingular customer to get access to these “mobile versions”. Why wouldn’t HBO and others simply offer the shows directly to mobile customers? Offer up shows in RealPlayer, Windows Media, and Apple QuickTime and you have over 99% of the mobile media players covered.
It would seem to me that any value added type of service direct from the source of any media producer would be a “no-brainer”, but then again, the large media producers like HBO, ESPN, Discovery and so on just don’t see the mobile market as a viable source of income.
I believe they will be in for a surprise when they finally figure it out.
Via: The Wireless Report
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